BRYAN SHIM

CREATIVE DIRECTION      UI.UX       PRODUCT      EDITORIAL      INFO Multidisciplinary Designer based in LA · NYC


SAMPYUNG SCHOLARSHIP FOUNDATION
2021 - Current
Sampyung Scholarship Foundation is a 501(c)(3) non-profit organization dedicated to promoting traditional Korean arts and culture by supporting second-generation Korean gyopo students abroad.

To mark the launch of the Korean Calligraphy Association’s first North American branch, the foundation hosted its debut group exhibition, Line & Gesture, at E.K. Gallery in Koreatown, Los Angeles. Showcasing 100 masterworks, the exhibition highlighted Korean calligraphy as a cultural bridge to the global community.

CLIENT
Korean Calligraphy Association
Role

Art Curator +
Nonprofit Program Manager

Focus
Creative Direction
Exhibition Design
NGO Development / Marketing

In 2022, the foundation hosted their first major exhibition - Line & Gesture - at E.K. Gallery in Los Angeles, featuring over 100 master calligraphy works and welcoming 50 master calligraphers. The week long exhibition complemented artowrks with traditional Korean performances, including fan dancing, taekwondo, and drumming.

To date, the foundation has awarded over $50,000 in scholarships to more than 30 students and continues to grow its community of over 300 active members.


Exhibitions / Pop-Up Activations
‘Line & Gesture’ Inaugural Group Exhibition @ E. K. Gallery - Koreatown - Sept. 2022
MAUM Market @ NeueHouse, Hollywood - Oct. 2022
MAUM Market @ Platform, Culver City - Dec. 2022
MAUM Market @ The Row, DTLA - March 2023
AAPI Heritage Month Exhibition @ MAUM General Store, Pasadena - May 2023


Press
abc7 News
The Korea Daily

MBC America
SBS America
CBS TV






Mission Statement






Brand Identity







Social Media Marketing









Line & Gesture Group Exhibition
September, 2022

E.K. Gallery
1125 Crenshaw Blvd, 
Los Angeles, CA 90019







©2025BRYAN SHIM